Boost Participant Recruitment and Engagement with Curebase Campaigns

Effective participant outreach at scale, especially during recruitment, is a major challenge for study teams running clinical trials. That's why we built Curebase Campaigns.

Campaigns is a fully-integrated module within our eClinical platform designed to help sponsors and sites run recruitment and engagement campaigns directly inside our platform, with no third-party tools required.

What is Curebase Campaigns?

It's a recruitment and engagement launchpad. With Campaigns, study teams can create multichannel outreach all from a single interface.

Campaigns was built specifically for clinical research teams as a solution that seamlessly tracks participant journeys from their first engagement via text or email through to their final study visit.

Here's what you can do with it:

• Build the full outreach journey
  Create coordinated communication streams using email and SMS all within the Curebase eClinical platform.
• Target your audience
  Upload and manage custom contact lists tailored to specific efforts, whether its related to recruitment or study engagement.
• Track campaign performance
  Monitor opens and clicks in real time so that you can optimize on the fly.
• Skip the integrations
  Everything lives inside Curebase: outreach, consent, and enrollment all happen on one platform.

How it works:

1. Build Personalized Campaigns

Create structured, multi-step outreach campaigns directly within Curebase. Define a sequence of emails and SMS messages, each step fully customizable with:

• Message delays between steps
• Day-of-week and time-of-day restrictions
• SMS media support and dynamic personalization tags

The drag-and-drop builder lets teams manage message order, build campaigns visually, and tailor communications to participant behavior and timing.

2. Customize with a Rich Content Builder

Design engaging, branded messages using Curebase's integrated email and SMS content editors:

• Support for headings, text blocks, CTA buttons, images, and custom HTML
• Advanced formatting controls: font size, colors, alignments, and background styles
• Personalization options using dynamic fields for recipient data
• Preview tools for mobile and desktop, plus test sends to confirm appearance

All content can be configured to reflect sponsor or site branding while keeping messaging clear and consistent across channels.

3. Launch and Convert

Once your campaign is built:

• Launch it to a targeted list of potential participants
• Track engagement with real-time metrics: open rates, clicks, and conversions

Campaigns makes it simple to manage outreach while ensuring every touchpoint flows toward enrollment.

See How it Works: Demos of SMS and Email Builds Inside Curebase Campaigns

Build an SMS Message

Build an Email Message

Why Curebase Campaigns?

Leading life sciences companies are already using Campaigns to connect with patients faster and more efficiently. If you're looking for a faster, simpler way to recruit and engage participants, Campaigns is for you. 🙂